Jellyfish has announced a partnership with NEOM, the economic zone under construction in Saudi Arabia.  The agency was appointed to drive its performance marketing, including PPC, paid social and programmatic display.

Working directly with its central marketing team, Jellyfish will help promote the new urban area, which is being built in Saudi’s north-western Tabuk province.

"We were delighted to win NEOM as an esteemed client following a competitive tendering process and multi-agency pitch." - Shanil Jagatia, MD MENA at Jellyfish

Jellyfish works with a number of clients in the MENA region from L’Oréal and Sony to Coty, Emirates and Majid Al Futtaim.

Read the full story at Campaign ME