NEOM began as an idea conceived by Crown Prince Mohammed bin Salman during the first Future Investment Initiative Forum in 2017. The ambitious project is now a reality that serves as a vision for the future of a world that harnesses the power of smart technology, harmoniously linked with nature, to perfectly cater to the needs of humanity.
The ambitious project is now a reality that serves as a vision for the future of a world that harnesses the power of smart technology, harmoniously linked with nature, to perfectly cater to the needs of humanity. There are three projects which show the technological momentum of NEOM presently with more planned.
"100 percent renewable energy, innovation, a friendly regulatory ecosystem," Joseph Bradley, the CEO of NEOM Tech and Digital Holding Company, told Arab News as he described the project.
"NEOM is an accelerated human progress. It’s not just some humans but all humans, so we want to make sure that the connectivity creates an environment we like to call ‘digital air,’ meaning wherever you are you don’t have to worry about Wi-Fi or being connected to something."
The aim is for NEOM to be powered 100 percent by renewable energy, and one of the sources of that energy is green hydrogen. NEOM has already entered into a joint venture with ACWA Power and Air Products to develop its first green hydrogen production facility.
"One of our partners in the venture is ACWA power, which will provide electricity to NEOM by 2024," Peter Terium, the managing director of energy, water and food at NEOM told Arab News.
NEOM’s first international film
Another area in which NEOM is making big advances is its media strategy. The media and creative industry is one of 16 sectors the smart city will cater to, and NEOM aims to become a regional hub for content creation.
"Here in NEOM we see the media industry as a future industry; it acts as a glue for society through the ability to tell stories that project its identity locally and beyond," said Wayne Borg, managing director of the project’s media, culture and entertainment sector.