NEOM, Official Partner of the Asian Football Confederation (AFC), is proud to announce the launch of Champions of Progress - an initiative that aims to celebrate community heroes in football across Saudi Arabia, the wider Middle East and Asia.

With AFC’s support, Champions of Progress is an initiative that will use football’s global platform to drive positive change across the region, delivering activations and developing talent from grassroots to elite players in AFC competitions. The AFC partnership supports NEOM’s vision to grow football in Saudi Arabia, enabling access to physical activity by placing sport at the center of lifestyles, and reinforcing its goal of becoming a global sports destination.

Champions of Progress is open to nominations from across Saudi Arabia, the wider Middle East and Asia for individuals (aged 18 years and above) or projects that have either made a significant impact in the development of football at a community level, increased participation numbers or improved accessibility.

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