As the world marks World Environment Day, a global celebration of nature and a call to protect our planet, attention turns to an ecological transformation taking place in northwestern Saudi Arabia.  NEOM, the Kingdom’s futuristic megacity project, is rapidly becoming a haven for biodiversity — and at the heart of this effort is a renewed commitment to falcon conservation.

Under the banner of the Hadad Program, NEOM is working in partnership with the Saudi Falcons Club and other national entities to reintroduce native falcon species to the Arabian Peninsula, rebuild local ecosystems, and revive an ancient cultural tradition.

Since 1973, June 5 has been observed as World Environment Day. Led by the UN Environment Programme, it serves as a platform to raise awareness and prompt action on pressing environmental issues from climate change and pollution to biodiversity loss.

Read the full story at Arab News