NEOM will be a model for modern projects and cities that represent the focus of the new economy, said CEO Nadhmi Al-Nasr. It will do so by embracing many different companies and industries while attracting qualitative foreign investments. Al-Nasr pointed to NEOM’s efforts in implementing a circular economy based on model future thinking that enacts change at the level of production sectors and the standard of living. This enhances the contribution to the GDP.
Speaking at the 2nd Municipal Investment Forum “FURAS,” Al-Nasr added that the NEOM project will redefine the concept of the city by embracing a 9 million population, and employing the city's resources, in addition to creating a new concept of environmentally friendly tourism.
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