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NEOM is short for ‘New Future’. It salutes the dawning of a new era. It captures a new future, unrivalled in concept and unmatched in imagination and intelligence.

Hospitality is on the verge of unprecedented change with NEOM leading the way. To be the catalyst you need creativity, imagination and courage. New ways of thinking can change everything – with innovative business models and original experiences.  NEOM is this new way of thinking about hospitality.

Built on an ancient land, enhanced by world-leading design, immersive digital experiences and seamless travel, NEOM will reshape the possibilities of global travel. Nurturing raw, untouched landscapes and spectacular coastal waters, this will be a new model for measurably regenerative tourism, and a destination like no other.

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Luxury ecotourism in Saudi Arabia takes a major step forward with Zardun 21 February 2024
NEOM announces mountainside 105 room Raffles hotel at TROJENA 20 February 2024
What it's like to travel to the Red Sea project right now 15 February 2024
NEOM and MDLBEAST set to unveil a luxurious beach club experience on Sindalah Island 15 February 2024
Newest NEOM project Xaynor forms rocky outcrop in the desert 14 February 2024
NEOM announces Xaynor, an exclusive private members club 12 February 2024
The first 'Hampton by Hilton Sharma' hotel has opened in NEOM 30 January 2024
Saudi influencer Talal Al-Issa highlights the Kingdom’s cultural heritage by showcasing beverages 29 January 2024
NEOM launches futuristic Aquellum - a luxury destination project hidden in the Saudi mountains 15 January 2024
More Than $1 Trillion Invested in Saudi Vision To Dominate Tourism and Sport 08 January 2024
Crown Prince MBS is just getting started with the $500 NEOM project 03 December 2023
Middle East, NEOM land of opportunity for Korean startups 23 November 2023
Saudis Reveal Coastal Resort for NEOM Giga-Project Epicon 22 November 2023
Leyja At NEOM to be Managed by Habitas, Saudi’s Next ‘Global Bucket List’ Creation 03 November 2023
Hotels group Marriott International stakes a claim in NEOM 11 October 2023
Marriott announces two new luxury hotels in TROJENA 26 September 2023
Equinox to open elite wellness hotel in Saudi Arabia’s Amaala 11 September 2023
Foster + Partners readies designs for 128-key luxury Saudi resort 04 September 2023
IHG to open 250 room Hotel Indigo property in OXAGON 25 August 2023
IHG Hotels & Resorts continues expansion with Hotel Indigo in NEOM’s OXAGON 03 August 2023
IHG to Open Hotel Indigo at NEOM’s OXAGON 24 July 2023
NEOM CEO Nadhmi Al-Nasr says Sindalah construction work at advanced stage 13 June 2023
Saudi Arabia aims to surpass Dubai’s hotel room capacity by 2030 with 315,000 rooms 15 May 2023
The first hotel at NEOM will open before the end of 2023 01 May 2023
Coral Bloom - Saudi Arabia’s Newest Island Project With 11 Hotels 21 April 2023